Services Offered:

• Social Media Management

• Marketing Plans

• Asset Creation

Casting Crowns had a focus of taking their brand to another level. Specifically, they were focused on growth and strategy to help them grow each of their social media accounts. Working directly with members of the band, management, and their label team, we were able to launch a month of giving focused on asking fans “what do you need?” and accomplishing one thing a day of a specific request. This campaign led us to the launch of their album “Thrive” which was certified gold after its launch.

We also launched a campaign around their single that grew their email list by over 100K new email subscribers.

The Work:

• Grew their Facebook page from 2.3 million to 4.1 million followers in 18 months

• In 2 months, we gathered 100k new email sign-ups and delivered 65 album release email updates to new subscribers