Hannah Ellis
Services Offered:
Digital Marketing Consulting
Platform-Specific Content Plan (TikTok)
Monthly Content Plan
Weekly Trends Report
We started working with Hannah Ellis in the beginning of 2022. Specifically focused on growing her TikTok account we got to work developing a content strategy plan. After several months of working together, we moved into a specific marketing plan around her new single “Country Can” that provided a 3 month lead up to the release.
The Growth:
Starting in January of 2022 we focused on direct growth on TikTok and organic growth to drive streams, followers, and future revenue. We started with 4K followers on TikTok and quickly grew her account to 50K followers. After a brief pause for two months, we started again in June of 2022. Once we developed a content marketing plan we saw her account move 134K followers.
The Work:
Created monthly content calendar for TikTok/Instagram
Weekly content call for strategy and content review
Developed trends report to replicate and gain growth
Digital marketing plan for single “Country Can”